If salon business doesn’t move forward, then it begins to lag behind. In order to outdo competitors, salon owners introduce new products and services. How can you add the new trending haircut into the list of your services and make it one of the most favorite haircuts among your clients? Check out this article and find it out!
1. New services in the beauty salon should correspond to the general concept of the institution. If your clients are mature ladies, you have to thoroughly think how you can make them want to try a new trending haircut. It’s difficult but possible, just use the needs of your target audience!
2. New services in the beauty salon should be timely. The owner of a beauty salon should always keep up with the latest trends. It’s summer now, so a new trendy haircut will be a quite reasonable addition to your list of services.
3. New services in the beauty salon should be clear to customers. When introducing a new service into the list, the salon owner should understand that complex names aren’t attractive (and even annoying) to all customers. When creating a list, make sure that customers understand the name and principle of a new haircut
4. New services in the beauty salon should bring sufficient profit, meeting the expectations of customers. Make sure that your stylists perfectly know how to do a trendy haircut.