A wise salon owner should ask himself a question: «What do I do in order to promote my beauty salon on social media?» Facebook is a perfect social network to promote your salon, communicate with clients, and respond to questions? How can you create a truly successful Facebook profile? Keep on reading and find it out!
- Create a Business Page on Facebook. Be attentive, check if you fill everything correctly, carefully check your spelling and punctuation as this is extremely important. Your Facebook profile is a continuation of your salon, so act like a real pro.
- Be consistent. Regular posts and content in your profile are of vital importance. Don’t let your clients forget that your Facebook profile even exists.
- Think about your content. Of course, you will post amazing works of your masters, salon interiors but that’s not enough. In order to interact with your clients (and everyone who visited your page in general), create polls, questionnaires, engage people in what you do!
- Use the Insight Tool. It will allow you to understand your auditory better. You will see how many people engaged with your posts, etc.