Wet and hot climate. It’s a disaster for women who have curly hair, especially for southern women. Hair curls can barely be styled and become dry (even more than before). It's all about high humidity in the atmosphere and a lack of a natural level of moisture in the hair.
Curly-haired people live mostly in hot countries with a humid climate. The structure of their hair is created in order to collect moisture contained in the air and protect the head from the scorching sun. Mother Nature protected us from the sun but not our hair from being dull and rebel.
So, at the beginning of the 21st century, it was in Brazil that new product appeared. We hope you realized what that product was. It could straighten even the curliest and frizzy hair. The product immediately gained wild popularity in the market, because the main feature of tropical air is that it is very humid. In this climate, the hair instantly loses all the newly acquired styling properties. The situation contributed to the emergence and implementation of innovative hair care methods. Thus appeared Keratin Treatment, which was intended originally for the hair treatment, not for straightening!
Don’t hesitate - try keratin treatment once just to see the amazing effect on your hair.
