Spring is in the air: salon marketing tips
Can you already feel that sweet smell of spring in the air? The most romantic and reviving season is almost here, thus, it’s time for some fresh marketing solutions! Check out this article and find out the best salon marketing tips for spring!
1. Offer special discounts on the hottest spring procedures
For example, keratin hair treatment and botox hair treatment are the most popular spring haircare treatments when we want to revive our locks! Why not make a nice discount on them? You can also give a free keratin shampoo and conditioner travel set to your regular customers!
2. Refresh your retail area
Decorate your retail area either with fresh or artificial flowers - this will help to attract your clients’ attention to this zone and awaken spring mood! Put some inexpensive items by your windowsill. It can boost impulse buys, especially if some of your clients sit next to the window.
3. Offer on-the-spot discounts
None of us likes waiting especially when we want to revive our locks after harsh winter asap! Do you have some spare time between the two appointments? Announce it on your Instagram stories! The first lady who will reply and book this time wins a 15% discount on any procedure that you’ll be able to perform considering the amount of time!